Online / Web Advertising

We combine or knowledge of the web and website usage with keen media buying skills to offer online / web advertising programs. We develop campaigns that include e-mail, website media placements, directory listings, and pay-per-click campaigns such as Google and Overture. We track and analyze your campaign, measuring click rates to determine the effectiveness of each initiative. In addition to the planning, buying and tracking, we offer full design and copy writing services to ensure that your online ads entice the target audience with every impression.

 

Pay-Per-Click

Pay per click (PPC) advertising programs are becoming increasingly important as more consumers utilize the web to make purchases and to research their options. By utilizing PPC program, you pay a fee every time someone clicks your ad, directing the user to your website. These programs deliver customers who are actively looking for products or services that you provide. In addition, they also provide a reliable way to track your advertising investment. Our services include helping you select the right search terms, managing the bid process, and provide full customer tracking / analysis services.

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Imagepath Communications - Avon, CT - 866.56.IMAGE